Edita wears | Endless Fields

Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 4Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 7Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 11
Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 3Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 2Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and NikeEdita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 8Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 5Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 10Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 1Edita in Carrera glasses, Happiness Boutique necklace, vintage dress, Vero Milano and Nike 6

Dress: Vintage via Beyond Retro, Jacket: Vero Milano, Sneakers: Nike, Sunglasses: Carrera (c/o SunglassesShop), Necklace: c/o Happiness Boutique
Images by Ahmed Fayed

My love for you is like a Florida sunset. Orange, coral, pink, and lavender, it exists to warm your heart through the inevitable darkness.
― Jarod Kintz

I didn’t think I’d ever wear Carrera sunnies. I thought they suited only my boyfriend, my father and of course David Gandy. And I was right. Up to this year. That’s when the brand completely changed its game plan and glued its sunnies on the likes of me, among many, many other colour-loving folk.

Thanks to Sunglasses-Shop who convinced me to give Carrera sunglasses a go, my entire sunglasses collection is covered in dust and cobwebs. This horrendous neglect is the result of my ridiculous obsession with these blue beauties. For you see, this season Carrera introduced interchangable sunnies: Inspired by a creative generation that loves to personalise their tablets and smartphones, the brand designed entirely customisable glasses. Red rim with yellow lenses? Ok. Cameo and blue? Sure, go crazy. I personally went for mint and turquoise frames – for the same unknown reason I always seem to go for turquoise and lapis lazuli jewellery.

Speaking of lapis lazuli jewellery (when am I not speaking of jewellery), I was so fortunate to stumble upon Happiness Boutique, an up-and-coming jewellery brand with a wholeheartedly fantastic company culture. These girls spend their free time making people on the streets of Berlin happy. When they are not pursuing this very noble cause, they are running a jewellery boutique that offers free shipping and a customer reward programme, if these sort of things are your cup of tea.

And here’s a final tip – if you are in London this summer, ditch the cramped tourist attractions and instead enjoy the calm surroundings of Mayfield Lavender Farm: it looks and smells like the most beautiful memories of your childhood. It just does.

Edita wears | Red Underneath

Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 7Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 5Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane
Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 6Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 4Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 3Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 1Edita in HM jeans, wudwuk sunglasses, Nike trainers, Chanel bag, RosaRed bag accessory, top from Brick Lane 2

Top: Upcycled Vintage (From Brick Lane), Denim, Earrings: H&M, Trainers: Nike, Bag: Chanel, Bag Accessory: c/o RosaRed (Originally Necklace), Sunglasses: c/o Wudwuk
Images by Rebecca Cofie

“I discovered that if one looks a little closer at this beautiful world, there are always red ants underneath.”
David Lynch

Edita wears | London Fashion Week Autumn Winter 2015-2016 Look Two

Edita in Vero Milano, Omar Mansoor, Nike, Yunus and Eliza, FelderFelderxSilhouette and Chanel 5Edita in Vero Milano, Omar Mansoor, Nike, Yunus and Eliza, FelderFelderxSilhouette and Chanel 6Edita in Vero Milano, Omar Mansoor, Nike, Yunus and Eliza, FelderFelderxSilhouette and Chanel 2Edita in Vero Milano, Omar Mansoor, Nike, Yunus and Eliza, FelderFelderxSilhouette and Chanel 1Edita in Vero Milano, Omar Mansoor, Nike, Yunus and Eliza, FelderFelderxSilhouette and Chanel 7

Sunglasses: c/o Felder Felder x Silhouette, Ring: Yunus and Eliza, Dress: Omar Mansoor, Sneakers: Nike, Bag: Chanel, Leather Jacket: c/o Vero Milano
Images by Rebecca Cofie

Designers want me to dress like Spring, in billowing things. I don’t feel like Spring. I feel like a warm red Autumn.
Marilyn Monroe

I was simply obsessed with the idea of wearing sneakers with a floaty silk dress. Because I am a true doer, I converted my fantasy into reality this LFW and rolled up in a demi couture gown by Omar Mansoor and my ombre red to burgundy Nikes.

I am yet to meet a fashion lover who isn’t partial to dresses which synchronise and dance with the wind. It doesn’t matter if you are shooting from the latest Nikon DSLR or from an old iPhone, they always look very magazine editorial-y. Of course, just an evening gown wouldn’t do, I needed an unexpected punch and the sneakers worked perfectly.

I wasn’t the only one who thought the outfit worked. I was lucky enough to get papped and end up being the street style cover girl on Yahoo Lifestyle. More in my press section.

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Edita wears | The Wimbledon Dress

Edita in Omar Mansoor, Nike, Karl Lagerfeld and bedouin jewellery cuff 2Edita in Omar Mansoor, Nike, Karl Lagerfeld and bedouin jewellery cuff 3Edita-in-Omar-Mansoor,-Nike,-Karl-Lagerfeld-and-bedouin-jewellery-cuff-4Edita in Omar Mansoor, Nike, Karl Lagerfeld and bedouin jewellery cuff 1 Dress: c/o Omar Mansoor (Wimbledon Collection), Vest: Karl Lagerfeld, Cuff: From my Bedouin Jewellery Collection, Headphones: Beats by Dre
Location: London, UK
Images by Ahmed Fayed

If you can dream—and not make dreams your master;
If you can think—and not make thoughts your aim;
If you can meet with Triumph and Disaster
And treat those two impostors just the same
Rudyard Kipling – “If -“

It’s not by chance that Kipling’s poem appeared as the opener to this post – the second two lines  are spelled out next to the players’ entrance to the Centre Court at the All England Lawn Tennis and Croquet Club, where the Wimbledon Championships take place. It only felt right seeing as the Wimbledon games are reaching their culmination point, and the fashion clique are keeping their eye on what the players are wearing as well as what’s trending among the audience.
This is why Omar Mansoor’s Wimbledon dress collection caught my eye. The fabric he used is flexible enough to be worn by the players smashing those little yellow bouncy balls with their tennis rackets, while the tartan is elegant enough to be worn with the highest of heels downing strawberries with champagne from the VIP box.

Ray Ban Giveaway Winner

Congrats to the lucky Kerry Brearley who won the Ray Ban giveaway! A pair of shiny new sunnies will be sent to you shortly, happy days! Psssst, I am planning yet another giveaway, so there will be more chances to win exciting new things.

Edita wears | BassBuds & Methodology X

Edita-in-TK-Maxx-leggings-and-Top,-Nike-shoes,-Aquacustum-jacket,-BassBuds-headphones-4Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 3Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 5Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 6Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 7Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 8Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 2Edita in TK Maxx leggings and Top, Nike shoes, Aquacustum jacket, BassBuds headphones 1
Top and Leggings: TK Maxx, Sneakers: Nike, Jacket: Aquascutum, Headphones: BassBuds 24 Gold Limited Edition (gifted)
Images by Agata Bosak

Friends. Two weeks ago I met up with Dan Roberts, someone who has more experience in personal training and sports disciplines than anyone I have ever seen. He introduced me to his newest e-book, Methodology X, which in theory could turn me (and anyone else) into Captain America and Wonder Woman’s lovechild in three weeks’ time. You guessed it – I am talking about the regime catwalk models go through in order to look good in those million dollar Victoria’s Secret bras.

Allow me to enlighten you. While certain elements of the 90s are in, heroin chic has evaporated. Next time you are flipping through the channels and stumble upon Fashion TV, try to notice that the models of today are a bit more Farrah Fawcett and Jane Fonda of the 80s rather than everyone’s beloved Kate Moss. Blame it on the rise of smuggersise (aka being a show-off when exercising) or the fact that Miranda Kerr and Gisele constantly tweet pictures of them doing sunrise yoga in freaking Honolulu, let’s all face it: being fit is the new being thin.

Now let’s teleport ourselves to Dan Robert’s Kensington studio. After he briefed me about his rather high profile background, he showed me a few amazeballs exercises from Methodology X expecting me to repeat them. Ain’t the latter cute. BUT I COULDN’T DO JACK. Talk about wake up calls. The embarrassing burpees and planks that I managed to do illustrated the highly specialised muscle targets of these excercises – I am talking about waving fare-fucking-well to your love handles, bingo wings, flabby flabs and whatever else might be the problem. These exercises are tailored to the feminine frame and I guarantee you will feel the good pain after every workout.

So will Methodology X help you turn from Robin into Batman within three weeks? That depends if you are Robin in the first place. I personally am not ready to do the exercises correctly as yet and I need a pre-training routine, otherwise I will do a half-assed job which I am not interested in. But I have a strong hunch that the moment I am ready to tick all the Methodology X boxes, I will achieve that Eric-Prydz-Call-on-Me body and be ready to release my own workout DVD. HOLLA.

While working out though, it’s important to block out the world and concentrate on your own awesomeness. Therefore when you are out for a run, jog, cycle, gym or whatever it is that you do for exercise (running for buses and trains totally counts), make sure you’ve got your music with you. These 24 carat gold BassBuds are probably the reason I am half deaf right now. You can’t blame me; hearing every note in every tune is worth it – the sound quality is amazing. I bet my next set of headphones will be a hearing aid but until then, Imma walk with golden ears buds like a BAWS.

PS. Be sure to follow me on Twitter – I will post images of my workout with the painfully awesome Dan Roberts.